The SS 2018 collection theme is “Gioground,” a term coined by tiny dinosaur. Whatʼs behind this is “nature,” not only as its simple meaning, but as a manifestation that we live in our own natural manner, or behave naturally, said Naomi Yamamoto. She designed items with attention to the best possible relaxation in wearersʼ everyday life. Use of natural materials is not the only way to represent nature. Naomi has selected materials best suited to each item, including synthetic fabrics and functional high-tech materials to create modern “neo-natural” clothes.
